Using Freelancers in Your Workforce
In a fast-paced bootstrap economy, companies have to be creative problem-solvers. When projects demand particular skills sets that your team doesn’t have, what can you do?
While there are obvious benefits to having a diverse set of skills represented in your employees, sometimes it’s just not possible. Whether because of short deadlines, or ad-hoc projects that differ from day to day business, it’s just not realistic to have someone on hand for everything. That’s where freelancers come in.
Having access to a network of freelancers gives you agility and speed in completing a project. This allows you to create content on time and move on to the next phase without getting hung up on undue processes. Instead of posting a job, waiting for responses, slogging through the resumes, and ultimately trying to find someone that matches an entire job description, freelancers give you the ability to micro-select, focusing on a very targeted skill set and a set period of time.
Ultimately, freelancers provide benefits that many companies are finding not only helpful but absolutely essential:
1. Affordability
Ultimately, you negotiate a rate that works for you and your freelancer. If the rate is too high, you can look elsewhere, balancing your needs against price, just like in any other marketplace. Generally speaking, freelancers prove more affordable to companies than hiring an equivalent skilled staff full-time.
2. Flexibility
Freelancers can respond to your needs quickly, because anyone who accepts your project has determined that they are already available and ready to dedicate the necessary time and resources to you.
3. Experience
Freelancers have accumulated rich experiences in their fields. If you are looking for, let’s say, video production, you will find experts in video, instead of hoping that someone on your team can just figure it out as they go. As your quality and production needs rise, freelancers can provide this kind of specialized skill for you.
4. Independence
This means independence for both you and the freelancer. While they remain independent – able to work weekends, evenings, and manage their own time – the company is freed from the need for training, supervision and follow up, meaning you can dedicate your attention where you really need to.
But of course, all this is only true if you can find the right freelancer for your specific job. That’s where CreativesAtWork comes in, offering a strong network of content creators – and even project management professionals themselves – to ensure that the right people come on board for the task at hand.
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